Our expert brands

Beyond our shared signature, Decathlon has given rise to expert brands that stand as true benchmarks of technical excellence and innovation. Each was born from a simple ambition: to meet the most demanding requirements of sportspeople, from passionate amateurs to elite athletes.

Whether it is conquering summits, breaking speed records on the road, or immersing oneself in the great outdoors, our expert brands push the boundaries of performance while ensuring the safety and durability of our equipment.

SIMOND: performance by fair means

Born in Chamonix in 1860, Simond has put its innovative spirit at the service of mountain enthusiasts. Working alongside some of the world’s greatest athletes, we design technical, reliable gear for mountaineering, climbing, trekking and backcountry skiing. 

From in-house design to testing in extreme conditions, Simond brings together a team of experts and mountain professionals to guarantee reliable and high-performance gear perfectly suited to real-world terrain.

At Simond, responsibility starts with design. From the very first sketch, we focus on durable, low-impact and repairable products, tested to meet the highest standards. This responsibility is reflected at every stage of our supply chain, from regenerative agriculture and fair trade practices, to supporting social and environmental projects on the ground.

To know more about Simond

Kiprun

KIPRUN is DECATHLON’s expert running and trail brand, launched in 2008 and present in 70 countries.

At KIPRUN, we believe that in running, as in life, the journey matters more than the destination. We exist to support everyone to keep running so they can explore their potential and grow. We do this by democratizing high-performance solutions to run for life. Collaborating closely with world-class athletes, we create products and services, such as the PACER app, that are high-performance, fairly priced, durable, and built to move and evolve in harmony with everyday runners.

That’s how we stand by runners — to keep them running, growing, and living more fully through every run.

Van Rysel

The VAN RYSEL story begins in the French capital of Flanders, just a few kilometres from the iconic cobbled sectors, including the world's most legendary one-day race.

 

A land of cycling par excellence, where every hill and cobbled road tells stories of epic races and legendary cyclists. Founded in 2019, VAN RYSEL is aimed at all cyclists in the world, whatever their level, goal or vision of cycling. 100% passionate, the VAN RYSEL team embodies and expresses on a daily basis, a spirit of conquest and tenacity. Its approach is guided by product excellence, capable of rising to the greatest challenges.

To know more about Van Rysel

Solognac

To know more about Solognac